Southern Love Tees & Apparel
Born in Spartanburg, South Carolina, Southern Love Tees & Apparel is a DTF (Direct to Film) custom apparel brand built for folks who wear their Southern roots with pride. Every shirt is pressed by hand, made to order, and designed to last.
We started this because the big-box stores don't get it. They don't know what it means to be raised country, to love God and guns, to appreciate a good hunt, or to know that Southern girls are pretty AND dangerous. We do.
What we do: Custom DTF-printed t-shirts and apparel featuring Southern-inspired designs — from faith and family to hunting, fishing, and a little bit of attitude. Every design is printed using Direct to Film technology for vibrant, long-lasting prints that won't crack or fade after a few washes.
Every shirt is pressed by hand in Spartanburg, SC. No mass production, no cutting corners. Just quality apparel made by people who give a damn.
Why there's a little blue in everything we do
Back in the late 1950s, Richard Petty needed his race car painted before a big race, and his crew didn't have enough of any one color to finish the job. So they mixed what they had — some blue, some white — just enough to cover the whole car in one shade. That last-minute mix became "Petty Blue," and it stuck around for 75 years and seven championships.
That's the same scrappy, make-it-work spirit we run this shop on. No corporate playbook, no big-box shortcuts — just good people figuring it out and doing it right. You'll spot a little Petty Blue worked into the details around the site as a nod to that Southern grit: work with what you've got, and make it count.
Thanks for supporting a small Southern business. Now go find a shirt that speaks your language.
